“C’mon, it’s only a music video.”
At this point, it’s all too predictable: a middling but relatively successful female music artist goes all-in on satanic imagery and—like the temptation the devil put before Jesus—suddenly they’ve got the keys to the kingdom.
So when rapper-singer Doja Cat released a new music video in which she dons a demonic persona and terrorizes an unwitting victim (played by actress Christina Ricci, in an apparent nod to her “Addams Family” roots), well, let’s just say it’s barely newsworthy nowadays.
Or is it?
The music video for “Demons,” directed by Christian Breslauer, pays homage to some of the greatest horror films of all time, from the snowy static of old-school late-night TVs to the infamous shower scene from “The Shining.” When it comes to genre, the video leaves no doubt as to which category Breslauer prefers.